Press Releases

The Web has changed the rules of marketing and information gathering. Today, savvy marketing professionals use press releases to reach their audience directly. Buyers read your press releases, and you need to be speaking their language. We can help...

A press release has traditionally been a written communication directed at members of the news media for the announcement of something newsworthy. They were mailed, faxed or emailed to assignment editors at news outlets. Today, the press release is a now a vehicle for direct marketing, and you are going to want to make sure that have a great copywriter behind the wheel.

Press releases can help to maximize your reach on both traditional media and new media. Having your press release show up on the home page of Google or Yahoo news is great exposure along with the possibility of having it picked up by both print and online newspapers.

Blue Fire Media can help you craft a concise and well written press release. We can also publish it to thousands of media sources as part of your marketing strategy.

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