Marketing

When you’re trying to reach your customer base with marketing and advertising, you can take your efforts to the next level with an online marketing company in Kalamazoo.

Many small business owners feel that they cannot afford online marketing or that it’s not worth it. That couldn’t be further from the truth – in fact – most small businesses can’t afford to NOT engage in online marketing.

Online marketing is an incredibly important part of promoting your business and reaching consumers. Many analysts have compiled data that shows an increasing number of consumers make purchasing decisions based on online research.

While Blue Fire Media is known for its web design services, we also provide print and online marketing in Kalamazoo. We have a dedicated, in-house team of graphic designers, content creators, and web developers and designers that has been providing marketing services since 2006.

When people view your website, brochure, pamphlet, or even a simple poster, you need visuals that grab their attention, and Blue Fire Media can help with Kalamazoo graphic design.

Has the New Year gifted you with an abundance of new work? Are your marketing efforts falling by the wayside because of your workload in other areas? Blue Fire Media is here to alleviate that burden and keep your company’s digital and print marketing efforts on track.

Online marketing can be overwhelming. Discovering what is the best channel to reach your target audience, or even figuring out who your target audience is for that matter, can seem a daunting task.

Google Analytics is a really cool and helpful feature, if you know how to use it. You may have wondered what all that data really means and how it can help.  Understanding Google Analytics may take a little time, but the pay-off is understanding who is coming to your site.

A Google AdWords campaign is tricky. In many ways, it’s more nuanced than print or broadcast advertising. Not that there isn’t nuance in other advertising media.

You have compiled an email list of current and potential customers, colleagues or people who in some way have expressed an interest in your business or your organization, and you want to send them regular emails.